Research method in which the researchers do not tell the participants if they are being given a test treatment or a control treatment
Single blind counters demand characteristics
Double blind counters researcher bias
Standardization
Process in which procedures used in research are kept the same
Used by Wundt
Counters situational variables
Randomization
Order of tasks or presentation of data in an experiment or study is decided on the toss of a coin or another random method of selection to control for order effects