M3.1.3: Approaches and Targets of Health Education

• APPROACHES OF HEALTH EDUCATION

  • Persuasion
  • Informed Decision-Making
• Persuasion

  ● deliberate attempt to influence the other people to do what we want them to do
• Informed Decision-Making

  ● identify problems with the people

  ● assist them to develop their problem solving skills, and to find ways on how problems may be solved
• TARGETS OF HEALTH EDUCATION

  ● Promote healthy behavior and practices

  ● Work collaboratively in identifying ways and means on what will bring them a healthier life

  ● Reduce various risk factors that may expose the community to unhealthy conditions
• TARGET GROUPS OF PARTICIPANTS

  • Individuals
  • Groups
  • Community
• Individuals


  ● clients of services

  ● e.g women who are receiving antenatal care, patients, and healthy individuals
• Groups


  e.g group of students in a class, people living in a village.
• Community


  health education is also expected to be implemented at community level