mediational processes

• attention


  the extent to which we notice certain behaviours
• retention

  how well the behaviour is remembered. observed behaviours may be mentally stored by the observer and reproduced late

  later
• motor reproduction 


  the assessment of the ability of the observer to perform the behaviour, the belief that they have the skills to reproduce the behaviour
• motivation 


  the will to perform the behaviour, often determined by whether the behaviour was rewarded or punished