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sociology
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research methods 4
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Created by
Diya Madhu
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Cards (19)
What does representativeness refer to in research?
It refers to whether the sample is
typical
of the time/place and
represents
all groups.
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Why is it important to consider the meaning of a document in research?
Because the researcher must
understand
if the words have
changed
over time.
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What type of documents did Thomas and Znaniecki use in their 1919 study?
They used
personal
documents and
public
documents such as
brochures
,
newspaper
articles, and
court
documents.
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What are the advantages of using documents in research?
Quick and cheap
Valid: rich, detailed qualitative data (interpretivism)
Only way of studying the
past
Can
verify
results obtained by primary methods
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What are the disadvantages of using documents in research?
Misinterpretations
Bias
Unreliable
- not
consistent
in interpretation
Unrepresentative
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What are the advantages of content analysis?
Cheap
Reliable
-
quantitative
,
statistical
data enables other researchers to check
No
involvement
of people, whose presence can
distort
results
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What are the disadvantages of content analysis?
People may
interpret
what they see differently
Only describes something,
rarely
explains it
Items may not fit
neatly
into one particular
category
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What is a longitudinal study?
A study where a sample is monitored over a period of years at regular intervals
Shows changes in patterns and trends of individuals, small groups, and societies
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What was the name of the British TV series that followed children every 7 years starting in 1964?
The Up Series
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What was the explicit assumption made about the children selected for The Up Series?
That each child's
social class
would determine their
future.
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What are the advantages of longitudinal studies?
Can
compare
data and participants over
time
Track
developments
rather than just a snapshot
Same sample used for
consistency
(reliable)
Can gather both
qualitative
and
quantitative
data
Increases
validity
and
insight
with a huge amount of data
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What are the disadvantages of longitudinal studies?
Not
practical
- very
time-consuming
and
high
cost
May be a
change
in research interest
Unrepresentative
samples may change; some participants may drop out (sample
attrition
)
Participants may act differently due to
awareness
of being studied (
Hawthorne
effect)
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What is a case study?
An
in-depth
study of an
individual
or
small
group
Involves
delving
into their
history
for
detailed
understanding
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What are the advantages of case studies?
Valid
,
rich
, and
detailed
data
Verstehen
- real understanding of life for that individual
Both
qualitative
and
quantitative
data often gathered
Can be used to
test
theories
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What are the disadvantages of case studies?
Unrepresentative
- only studying one person or small group
Not
generalizable
Snapshot
- may only capture one moment in time
Not
reliable
and cannot be
replicated
as no
variables
are controlled
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What does methodological pluralism mean?
Using a range of methods in a single piece of research
Allows triangulation of qualitative and quantitative data for validity and reliability
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What example is given for triangulation in the study material?
OFSTED
used observations and
official
statistics (exam results) to assess school
performance.
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What are the advantages of triangulation?
Can check
findings
of one study with another for
reliability
Gain more
data
overall for
validity
Disadvantages of one method can be
overcome
by
combining
with another method
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What is a disadvantage of triangulation?
It is
time-consuming
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