At a basic level, prospective participants in studies
should know what they are getting into before they
get into it. Informed consent involves making
participants aware of the aims of the research, the
procedures, their rights (including the right to
withdraw partway through the investigation should
they so wish), and also what their data will be used
for. Participants should then make an informed
judgement whether or not to take part without
being coerced (pressured) or feeling obliged.