The Multi-Store Model

• What is the duration range of sensory memory?


  15-50 milliseconds
• What happens to information in sensory memory if it is paid attention to?

  It will go into short-term memory (STM)
• What is the capacity of long-term memory (LTM)?


  Unlimited
• What do several studies support regarding memory?

  They support the serial position effect (primary and recency effect)
• What is the Multi-store Model of Memory developed by Atkinson and Shiffrin?


  • Developed in 1968
  • Identifies three distinct stores:
  • Sensory memory
  • Short-term memory (STM)
  • Long-term memory (LTM)
  • Based on conclusions from memory experiments
• How does the Multi-store Model of Memory relate to cognitive psychology?


  It provides evidence of how memory works
• What is a key implication of the Multi-store Model of Memory study?


  It is easily tested
• What are the comparisons made in the study regarding memory research?

  • Murdock (1962)
  • Glanzer and Cunitz (1966)
  • Contrasts with the Multi-store Model
  • Does not account for processing time
• What is a conclusion drawn from the study of the Multi-store Model of Memory?

  It is a useful starting point in explaining how memory works