Describe the idiographic approach and the type of data it uses
Study of individuals
Provides unique insights about human behaviour
Uses qualitative methods- for example case studies, structured/unstructured interview and thematic analysis
What approaches use the idiographic approach?
Psychodynamic- Freud’s use of case studies
The humanistic approach
Describe the nomothetic approach and give examples of the type of data it uses
Involves the study of large groups of people
Seeks to make generalisations/develop laws /theories about behaviour
research is quantitative- measures of central tendency, dispersion, graphs and statistical analysis. Normative research (eg IQ) requires groups of thousands of pps
Which approaches use the nomothetic approach?
Biological
Behavioural
Cognitive
Scientific
Psychometric
Define idiographic approach
Focus is on individuals and emphasises uniqueness, favours qualitative methods
Define nomothetic approach
Seeks to formulate general laws of behaviour based on the study of groups and quantitative method. Summarises differences between people through generalisations
Describe how the psychodynamic and humanistic approach use the idiographic approach
PSYCHODYNAMIC
Little Hans case study- 150 pages of verbatim quotes recorded by Hans father and describes events in Hans life
HUMANISTIC
Study the whole person
Focuses on the individuals subjective experience
Describe how the biological approach works with the nomothetic approach
Attempts to portray basic principles of the way in which the brain works
But sometimes mistakenly studies processes in men and assume they also happen in women
Describe how the behavioural approach works with the nomothetic approach
Produces general laws about behaviour
Seeks one set of rules for allanimals- humans and non humans
Describe how the cognitive approach works with the nomothetic approach
Aims to apply typical memory processes to all people
Does use case studies like HM, but these are required to understand the working mind
one weakness and one strength of the idiographic approach?
😊focus on the individual- too much emphasis on measurements and scientists had lost sight of what it means to be human, so Allport argued that only by knowing a person we can predict their behaviour
☹️weak scientific basis- especially humanistic psychology- not sufficiently evidence based and therefore findings are essentially meaningless. but there are some idiographic approaches that are evidence based (case studies or qualitative research)
Two strengths of the nomothetic approach?
😊less time consuming- uses quantitative data, quick and easy to analyse, good for studying large groups of people (1000s as the approach uses) measures of central tendency/dispersion, graphs and statistical analysis
😊enables general laws of behaviour. Allows psychologists to identify behavioural patterns and use them to explain behaviours- behavioural approach explains why phobias are acquired