Mental processes are not worthy of studying (Not as important as the environment)
Assumptions - Scientific method
Focuses on psychology as a science - observable and measurable
Assumptions - Animal Research
Assumes humans are animal, so generalise
Assumption - Free Will
Believe Free will is an illusion and every behaviour is explainable
Pavlov - Classical Conditioning
Pavlov‘s dog was conditioned to salivate at the sounds of a bell if it was repeatedly presented with food
Pavlov was able to show how a neutral stimulus (bell) can elicits a conditioned response through association
Pavlov - Extinction
Occurs when the conditioned response slowly disappears if one stimulus is presented without the other
Pavlov - Spontaneous Recovery
Occurs when the dog would randomly salivate at the sound of the bell, even after extinction
Learning may randomly reappear
Pavlov - Stimulus Generalisation
Occurs when the bell may change tone and volume and still produces the conditioned response
Learning can transfer to other similar stimuli
Pavlov - Law of Temporal Contiguity (Timing)
The unconditioned stimulus and neutral stimulus must come together in quick time to produce the response
Skinner - Operant Conditioning
Behaviour is maintained by its consequences
Skinners Box - Rat activated lever within box, rewarded with food pellet, continued to perform behaviour
Rats and Pigeons could be conditioned to perform the same behaviour to avoid unpleasant stimulus
Skinner - Positive Reinforcement
Receiving a reward when certain behaviour is performed
Skinner - Negative Reinforcement
The avoidance of something unpleasant
Skinner - Punishment
Unpleasant consequences of behaviour
Skinner - Schedules of Reinforcement
Continuous reinforcement - every time they pressed the lever, helps to stop extinction
Rewarding randomly - variables schedules of reinforcement
Strength - Scientific
Focuses on the measurement of observable behaviours within highly controlled setting
Emphasised importance of scientific processes - objectivity and replication
Influential in the development of psychology as a scientific discipline - greater credibility and status
However - lacks ecological validity and mundane realism, only focusing on observable behaviours
Strength -Real World Application
Operant Conditioning - basis of token economy used in institutions, works through rewarding appropriate behaviours with tokens that can be exchanged for privileges
Weakness - Use of Animals
Experiments, such as skinners box, enables behaviourists to maintain a high degree of control over their ‘subjects’ - could be unethical
Animals involved were exposed to stressful and aversive conditions, which could affect their behaviour
Differences in biology may make it non-generalisable
Weakness - reductionism
Ignores all other approaches - believes only the environment is responsible for our actions, ignoring biology and emotions