Blinded by the light

• What is the title of the film discussed in the guide?

  Blinded by the Light
• Why is this video particularly relevant for students studying the AQA exam specification?


  Because Blinded by the Light is one of the set films they need to study
• Who directed the film Blinded by the Light?

  Garinda Chada
• What previous film is mentioned that Garinda Chada directed?


  Bend It Like Beckham
• How did the success of Bend It Like Beckham influence Blinded by the Light?


  It provided a pre-sold audience and mainstream appeal
• What is the name of the development company founded by Garinda Chada?


  Bendit Films
• Which two companies supported Bendit Films in the production of Blinded by the Light?


  Levantine Films and Ingenious Media
• What type of company is Ingenious Media?


  An investment company
• What successful book inspired the film Blinded by the Light?


  Greetings from Barry Park
• What is the significance of Bruce Springsteen's music in relation to the film?


  It has a huge pre-sold audience of fans
• How did Garinda Chada secure the rights to Bruce Springsteen's music?


  By pitching the idea to Bruce Springsteen and gaining his approval
• What role did Bruce Springsteen's wife play in the film's production?


  She liked Bend It Like Beckham, which helped gain approval
• Which companies owned the rights to Bruce Springsteen's music?


  UMPG and Sony Music
• What was the budget for the film Blinded by the Light?


  15 million dollars
• How much did Blinded by the Light make at the box office?


  18 million dollars
• Why did Bendit Films likely end up making a loss at the box office?


  Due to distribution and marketing costs
• What type of film style does Blinded by the Light embody?


  A gritty, social realist vibe
• Why did Bendit Films need to partner with other companies for distribution?


  They were not vertically integrated
• Which film festival did Bendit Films enter Blinded by the Light into?


  Sundance Film Festival
• What was the outcome of entering the Sundance Film Festival?


  It attracted interest from distribution companies
• Which company won the bid to distribute Blinded by the Light?

  New Line Cinema
• What is New Line Cinema a subsidiary of?


  Warner Brothers Pictures Group
• When was Blinded by the Light released in cinemas?


  August 2019
• Which company handled the DVD and Blu-ray distribution for Blinded by the Light?

  Paramount Home Entertainment
• When was the film made available on Amazon Prime?

  2020
• Which company distributed the film in the UK, Australia, and New Zealand?

  E1
• What did Bendit Films blame for their low box office figures?


  The close release to a similar film, Yesterday
• How did the marketing campaign for Blinded by the Light differ from typical low-budget films?


  It had a significant marketing campaign despite the low budget
• What era did the trailer for Blinded by the Light focus on?


  The 1980s
• What type of content was included in the trailer for Blinded by the Light?


  80s soundtracks and references to 80s politics
• How did social media play a role in the film's marketing?

  It was used for behind-the-scenes content and audience engagement
• What was the purpose of tagging Bruce Springsteen in social media posts?


  To engage his fanbase and promote the film
• What was the significance of reposting Black Lives Matter posts?


  To indicate the film's political stance and inclusivity
• How did Bruce Springsteen contribute to the film's promotion?


  By promoting the soundtrack and releasing new videos
• Where did the premieres for Blinded by the Light take place?


  London, Luton, Asbury Park, and New Jersey
• What type of interviews were conducted to promote the film?

  TV and radio interviews
• Who were some of the notable figures that promoted the film?

  The writer of the book and the star of the film
• What was the purpose of the Q&A session after the screening?


  To engage the audience and discuss the film
• What does the range of marketing strategies reflect about Bendit Films?


  Their desperate attempts to target an audience
• What are the key marketing strategies used for Blinded by the Light?

  • Trailers focusing on the 80s
  • Traditional marketing methods like posters
  • Social media engagement
  • Behind-the-scenes content
  • Celebrity involvement in premieres
  • TV and radio interviews