Culture

• multiculturalism promotes diversity, tolerance of different cultural beliefs.
• individualistic cultures promote individual people in the group. this leads to less out-group prejudice but more in-group prejudice
• collectivist cultures stress the importance of the whole group as a collected. this leads to less in-group prejudice but more out-group prejudice
• supporting evidence:

  • guimond
  • chow
• critical evidence:

  • adorno
  • sherif