Social learning theory

• All human beings are social actors
• Social learning theory

  A way of explaining behavior that includes both direct and indirect reinforcement , combining learning theory with the role of cognitive factors
• Imitation 


  Copying the behaviours of others
• Identification 


  When an observer associates themselves with a role model and wants to be like the role model
• Vicarious reinforcement 


  Reinforcement which is not directly experienced but occurs through observing someone else being reinforced for a behaviour
• Mediational processes 


  Cognitive factors that influence learning and come between stimulus and response