Barriers which prevent the research being accurate and meaningful
What are extraneous variables
Anything else that could interfere with the dependent variable should be removed or controlled , making it harder to detect the result
What is a confounding variable
They systematically change with the independent variable
i.e royalty showing up affecting how much ppl talk
What are demand characteristics
participants may work out the situation or aim of research , which will affect their behaviour
participants reactivity is a significant extraneous variable which will have an affect on the dependent variable - affecting the validity of the research
What are investigator effects
researching has unknowingly communicated with the participants that they are doing something right or wrong and has been reinforced
What is randomisation
A way of controlling the extraneous variables or cofounding variables on the outcome
What is standardisation
All participants should be subject to the sameenvironment, information and experience
How do we reinforce standardisation
There is a list of exactly what must be done in the study