conformity

• what is conformity?


  when a person changes their attitude or behaviour due to 'real' or 'imagined' group pressure
• how are conformity and obedience different?


  conformity - person influenced by someone with a similar power to them

  obedience - person influenced by someone with greater power than them
• what is compliance


  people change public behaviour but not privately
• what is identification?


  people change behaviour publicly and privately, but only in the presence of specific groups
• what is internalisation?


  permanently changing beliefs or attitudes
• who proposed the 3 types of conformity and in what year?

  Kelman (1958)
• what are the 3 types of conformity?


  Compliance, identification, and internalization.
• what is normative social influence?


  when someone conforms because they want to be liked and part of a group
• what are the two main reasons someone may conform

  normative social influence

  informational social influence
• what is informational social influence?


  when someone conforms because they want to be right
• which psychologist used a glass bottle filled with beans?

  Jenness (1932)