The learning approach

• What is the role of reinforcement in behavior?

  It strengthens and increases the likelihood of a behavior being repeated.
• What is vicarious reinforcement?

  Indirect learning through observing someone else being reinforced for a behavior.
• Describe classical conditioning in Pavlov’s study.

  • Pavlov paired a bell (neutral stimulus) with dog food (unconditioned stimulus).
  • This pairing created a conditioned response of salivation to the bell.
  • The bell became a conditioned stimulus.