Etic- (outside perspective)

Cards (2)

  • conducting research from an outside perspective to discover universal truths about human psychology (ie applying the findings to people in all cultures).
  • For example, Ainsworth’s studies of infant attachment only looked at American infants and concluded that secure attachment styles are most psychologically healthy. From this perspective, child-rearing practices in other countries may be seen as unhealthy or abnormal rather than simply different. For example, the American perspective might see German parents as cold and rejecting. But from the German perspective, American parents may seem overly coddling, preventing the child from becoming independent. - example of an imposed etic