Merit goods are products that are beneficial for society but the freemarket does not provide enough of them
What are demerit goods?
Demerit goods are products which have harmful impacts on consumers or society
What are value judgements?
Value judgements play a role in determining whether goods are classified as merit or demerit goods
Some goods are clearly defined as being a merit or demerit good, such as education (merit good) and illegal drugs (demerit good)
The classification of some goods can be unclear as it is based on a value judgement
Why are merit goods under consumed?
Consumers under-consume merit goods as they do not fully recognise the private or externalbenefits
Merit goods are often under-provided in a free-market and are a cause of partial market failure
Common examples include vaccinations, education and electric cars
Governments often have to subsidise these goods in order to lower the price and/or increase the quantity demanded
Why are demerit goods over consumed?
consumers over-consume demerit goods to a greater extent than is considered desirable by society
Consumers are unlikely to consider all of the consequences when making consumption decisions
The social costs of consumption outweigh the private costs
Demerit goods are often over-provided in a free-market and are a cause of partial market failure
These goods are usually addictive and harmful for consumers
Governments have to regulate these goods in such a way that they raise the prices or limit the quantity demanded
What makes it difficult for consumers to make a decision about a good service?
A lack of information
What does imperfect information cause?
Due to imperfect information, consumers may have incomplete or inaccurate information about the external consequences associated with merit or demerit goodsMerit goods are often under-provided, due to a lack of demand. Consumers are unaware of the positive effects of consuming such goods Demerit goods are often over-provided, due to high demand as consumers are ill-informed of consequences of consuming such goods
Efforts to educate the public by the government, such as public awareness campaigns can help consumers make more informed choices