An organised group that seeks to influence government or business policies and decisions.
what is a trade union?
organisation that works on behalf of employees in one industry
what does internal mean?
stakeholders internal to the business
what does external mean?
relationship not based on a legal contract
What is potential conflict between trade unions and the government?
trade unions might want higher pay but the government might not want to increase their pay
What is potential conflict between customers and shareholders?
Customers will want their value for money but shareholders will want higher profits - so will increase the price as their dividend payment will be higher