minority influence and moscovici

• What is the main focus of the Verity Mind channel?

  Exploring psychology to better understand ourselves and others
• What is social influence?

  It is how our behavior can be influenced by those around us
• What is the focus of the final video in the series?

  Exploring minority influence and social change
• What event is referred to as Bloody Sunday?

  The attack on unarmed marchers in Selma, Alabama, on March 7, 1965
• Who was Emilia Boynton?

  One of the organizers of the Selma to Montgomery march
• What significant social change occurred on January 20, 2009?

  Barack Obama was inaugurated as President of the United States
• What is minority influence?

  When one person or a small group persuades others to adopt their beliefs, attitudes, or behaviors
• What is social change?

  When a whole society adopts a new belief or behavior that becomes widely accepted
• What are the six key factors that can help bring about social change?

  1. Drawing attention
  2. Cognitive conflict
  3. Consistency
  4. Augmentation principle
  5. Snowball effect
  6. Social crypto amnesia
• How did Colin Kaepernick draw attention to police brutality?

  By taking a knee during the national anthem
• What is cognitive conflict in the context of minority influence?

  It creates a conflict between the majority's beliefs and the minority's position
• Who criticized Colin Kaepernick's actions publicly?

  The President of the USA at the time, Donald Trump
• What did Serge Moscovici suggest as key elements for a minority to impact a majority?

  Commitment, flexibility, and consistency
• What was the outcome of Moscovici's 1969 experiment with blue slides?

  Participants were more likely to say the slides were green when confederates were consistent
• What does the augmentation principle state?

  A minority is taken more seriously if they are willing to suffer for their views
• What is the snowball effect in social change?

  Minority influence starts small but spreads widely until it leads to significant change
• What is social crypto amnesia?

  When people remember that change has occurred but forget how it happened
• How does the Black Lives Matter movement relate to social change?

  It seeks to address systemic racism and police brutality
• What is the significance of Colin Kaepernick's protests?

  They highlight the ongoing struggle against systemic racism
• What are the criticisms of Moscovici's research on minority influence?

  • Limited population validity due to an all-female student sample
  • Low ecological validity from an artificial task
  • Lack of real-world context for minority influence
• How long did the protests by NFL players last?

  They were consistent over a two to three year period
• What happened to Colin Kaepernick after he took a knee?

  He lost his career and was not signed by another NFL team
• What risks did people take during the Black Lives Matter protests?

  They risked their health during the COVID-19 pandemic
• What is the importance of consistency in minority influence?

  It creates uncertainty in the majority's mind and draws attention to the minority's beliefs
• How can individuals spot factors of social change in current events?

  By observing the actions of minorities and their influence on society