Idea generation

• What is the purpose of using an analogy or metaphor in technology transfer?

  To apply existing knowledge in a new context
• What is technology transfer?

  Using technology from one product to solve a problem with another
• What principle was used to create the blender function?

  The principle of a boat propeller
• What technology did Nike base their Shox absorption system on?

  Formula One shock absorption technologies
• What are the steps to start morphological analysis?

  • Create lists of design possibilities under relevant headings
  • Take random lines through the lists to generate ideas
  • Conjure images based on the combinations
• What is an example of a design brief mentioned in the study material?

  Design seating for use in a country park
• What headings can be used in morphological analysis for seating design?

  • Shape
  • Nature theme
  • Number of legs
  • Material
  • Target user
• What is one possible shape for seating mentioned in the morphological analysis?

  Round
• What is one possible nature theme for seating mentioned in the morphological analysis?

  Leaves
• What is one possible material for seating mentioned in the morphological analysis?

  Wood
• What is one possible target user for seating mentioned in the morphological analysis?

  Child
• What is the difference between a thought shower and brainstorming?

  • Thought shower: Individual idea generation
  • Brainstorming: Group activity focused on quantity of ideas
• What is the main focus during brainstorming sessions?

  Quantity of ideas over quality
• What do mind maps NOT do?

  Generate ideas
• What is a mood board used for in design?

  • A collage of images related to the project
  • Helps collect and inspire new ideas
  • Creates an aesthetic vision for the project
• What is the purpose of a lifestyle board in design?

  • Understand the target user
  • Represents the lifestyle of the typical user
  • Considers user’s living conditions, hobbies, and preferences
• Who commonly uses mood boards?

  Graphic designers, product designers, interior designers, and architects
• What do mood boards investigate in a product?

  Patterns, textures, shapes, and colors
• What is the main content difference between mood boards and lifestyle boards?

  Lifestyle boards represent the lifestyle of the typical user
• How do lifestyle boards help designers?

  By considering the user's lifestyle and preferences