information handling t11

• What is budgeting?


  the process of forecasting future expenses and income
• What is patents?


  Necessary to protect innovative product design from being copied by other companies, needs to prove design is original
• What are some examples of patents?


  Lego brick, slinky, Rubik's cube, mouse trap
• What is copy right?


  The creator of an original work owns the rights to it and can decide on how it is used and distributed. This can be through literary, musical, dramatic, pictorial, motion pictures, sound
• What is a trademark?


  Trademarks are necessary to protect ownership of any company/ brand so name/logo cannot be copied
• What is the British standards?

  Are responsible organisation responsible for testing and evaluation of quality
• What is the British standard logo?


  A kite mark, looks like a heart with a wiggly line in it
• What is the European committee for standardisation?


  An organisation who are responsible for regulating voluntary standards and specifications in Europe
• What are the other international standards?

  ISO- international organisation for standardisation

  ASTM-American society for testing and materials

  AATCC-American Association for textile chemists and colourist

  DIN-deutsches Institut Normung
• What is the focus of section 11.1?

  Collection, collation, and analysis of information
• Why is marketing vital for a company?

  It promotes the company and its products
• What are the Seven P's of marketing?

  Product, process, place, price, promotion, people, physical environment
• What are the key marketing strategies of Apple and Nike?

  • Apple: Recognizable logo, effective product placement
  • Nike: Swoosh logo, celebrity endorsements, urban slogan
• What does innovation management involve?

  A logical process for managing design work
• What is the purpose of feasibility studies?

  To assess potential design project viability
• What is the importance of budgeting in project planning?

  It helps understand costs of materials and resources
• What factors can affect a working budget?

  Availability of resources and delivery costs
• How can one select appropriate tools and machines for a design project?

  By understanding the criteria of the design project
• What are patents used for?

  To protect innovative product designs
• What must a creator prove to obtain a patent?

  That the product has original features
• What is copyright used to protect?

  Concepts and original ideas
• What do design rights prove?

  Legal ownership of a product by a company
• What do trademarks protect?

  Ownership of a company or brand name
• What are the implications of British Standards for product quality?

  • Testing and evaluating product quality
  • Known as the 'kite mark'
• What does CEN stand for?

  European Committee for Standardisation
• What does CE signify?

  Conformité Européene - European conformity
• How do international standards differ from European standards?

  International standards apply globally, while European standards are regional
• What are the main international standards organizations?

  • ISO: International Organisation for Standardisation
  • ASTM: American Society for Testing and Materials
  • AATCC: American Association of Textile Chemists and Colorists
  • DIN: Deutsches Institut für Normung