conformity

• What is conformity also known as?

  Majority influence
• What is compliance in terms of conformity?

  Publicly changing behavior to avoid disapproval and rejection
• How does identification differ from compliance?

  Identification involves both public and private change
• What characterizes internalisation in conformity?

  Permanently adopting group beliefs and behaviors
• What was the aim of Asch's conformity experiments?

  To find out the extent of conformity even when the answer is obvious
• How many male participants were involved in Asch's experiments?

  123 male participants
• What percentage of the time did participants conform to the incorrect group consensus?

  32%
• What percentage of participants conformed to at least one incorrect answer?

  75%
• What were the three explanations participants gave for their conformity?

  Distortion of perception, judgement, and action
• What is informational social influence (ISI)?

  Desire to be correct motivates conformity
• What is normative social influence (NSI)?

  Desire to be accepted motivates conformity
• How did unanimity affect conformity in Asch's experiments?

  Conformity decreased when one confederate was correct
• How does group size influence conformity?

  Increases conformity up to a certain point
• What was the conformity rate with three confederates?

  32%
• How does task difficulty affect conformity?

  Increased difficulty leads to higher conformity
• What gender is suggested to conform more according to some research?

  Women
• What did Smith and Bond's meta-analysis find about culture and conformity?

  Higher conformity in collectivist cultures