Self-report design and experimental design

• What are four conditions needed when designing an interview?

  1. A standardised interview schedule - list of questions to cover

  2. Interviewer taking notes

  3. Conduct in a quiet room

  4. Begin interview with neutral questions to develop rapport with interviewee
• How can the overuse of jargon (technical terms) be an issue when designing questions for interviews and questionnaires?

  Respondents don't understand the question
• How can emotive language be an issue when designing questions for interviews and questionnaires?


  If attitudes are coming across in the way the question is phrased can influence/bias the respondent's answer
• How can leading questions be an issue when designing questions for interviews and questionnaires?

  The question could guide the respondents towards a particular answer through the wording of a question
• How can double-barrelled questions be an issue when designing questions for interviews and questionnaires?

  If a question contains two questions in one the respondent may agree with first part but not the second
• How can double negatives be an issue when designing questions for interviews and questionnaires?

  Can confuse respondents - e.g. ''I am not unhappy in my job'' (agree/disagree) -> there is a simpler way of phrasing this and this may cause confusion