internal mental processes should be studied scientifically
use scientific methods and case studies
these mental processes are 'private' so cannot be observed by psychologists. Inferences are made on what is going on in peoples mind
theoretical model
the information processing approach which suggests that information flows through the cognitive system in a sequence of stages. e.g., MSM
role of schema
mental framework of beliefs and expectations. as babies we have simple schemas e.g., suck and cry. as we grow, it becomes detailed and sophisticated. Schema enables us to process lots of information quickly through a mental shortcut.
computer model
comparing human thinking to a computer. e.g., saying we input information.
cognitive neuroscience
scientific study of the influence of brain structure. Mapping brain areas to specific cognitive functions