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BUSINESS NOTES
Demand and Supply
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Cards (63)
What is meant by demand?
Quantity
of a
good
bought at a price
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What is meant by supply?
Quantity
of a good offered for sale
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What is equilibrium in a market?
Point where
demand
equals
supply
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How do demand and supply interact?
They establish
equilibrium
through
price adjustments
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What are the determinants of demand?
Factors that influence the
quantity demanded
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How do changes in determinants affect price and output?
They lead to
shifts
in demand and supply
curves
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What is the process to construct a demand and supply diagram?
Identify the price on the
Y-axis
Identify the
quantity
on the
X-axis
Plot the demand curve
downward
Plot the supply curve
upward
Determine the
equilibrium point
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What is the effect of excess supply in a market?
It leads to
downward pressure
on prices
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What is a market?
A voluntary meeting of
buyers
and
sellers
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What is the effect of excess demand in a market?
It leads to
upward pressure
on prices
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What is a market transaction?
Exchange between willing
buyers
and
sellers
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What links sellers and buyers in a market?
The
price
charged for
goods
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What conflict exists between buyers and sellers?
Sellers want high
prices
; buyers want low prices
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What happens when prices increase?
Sellers
supply
more; buyers
demand
less
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What is the law of demand?
Lower
prices
increase
quantity demanded
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What is effective demand?
Desire for a good backed by
ability
to pay
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How does income affect demand?
Higher income increases demand for
normal goods
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What is a normal good?
Demand
increases
as income increases
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What is an inferior good?
Demand decreases as income
increases
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What are substitute goods?
Goods that satisfy the
same need
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What are complementary goods?
Goods that are in
joint demand
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What happens when the price of a substitute good rises?
Demand
for
the
other
substitute increases
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What happens when the price of a complementary good rises?
Demand for the other complementary good
decreases
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What are the determinants that cause a shift in the demand curve?
Income
,
price of other goods
, wealth,
population
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How does advertising affect demand?
It can increase demand through
promotion
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How does legislation affect demand?
Government
action can shift demand
curves
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What is the role of wealth in demand?
Higher wealth can increase demand for
goods
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How do changes in tastes and fashion affect demand?
They can lead to shifts in
demand curves
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How does population change affect demand?
Increased
population typically raises demand
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What is personal disposable income?
Income after
tax
and
benefits
received
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What is the significance of the demand curve's downward slope?
It reflects the
law of demand
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What causes a movement along the demand curve?
A change in the
price
itself
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What causes a shift in the demand curve?
Factors other than price, like
income
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What is the relationship between price and quantity demanded?
Inversely related according to the
law of demand
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What is the effect of a rightward shift in the demand curve?
Increased demand at all
price levels
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What is the effect of a leftward shift in the demand curve?
Decreased demand at all
price levels
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What is the impact of advertising on demand?
It can increase demand for a
product
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How does government action influence demand?
It can shift
demand curves
through
legislation
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What is the relationship between demand and consumer preferences?
Consumer preferences directly
influence
demand
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How does the price of a good affect its demand?
Higher
prices typically decrease demand
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