types of data

Cards (16)

  • What type of data is quantitative data?
    Data that is numerical
  • What is an advantage of quantitative data?
    Easy to analyze using statistics
  • What is a disadvantage of quantitative data?
    It can oversimplify reality
  • What type of data is qualitative data?
    Data in words, feelings, and opinion
  • What is an advantage of qualitative data?
    Provides rich and detailed information
  • What is a disadvantage of qualitative data?
    Complexity makes analysis difficult
  • What is primary data?
    Data collected by the researcher
  • What is an advantage of primary data?
    Researcher controls the data collection
  • What is a disadvantage of primary data?
    It is a lengthy and expensive process
  • What is secondary data?
    Data collected by others
  • What is an advantage of secondary data?
    It is simpler and cheaper to access
  • What is a disadvantage of secondary data?
    Data may not fit the study's needs
  • What are the advantages and disadvantages of quantitative data?
    Advantages:
    • Easy to analyze using statistics
    • Enables conclusions to be easily drawn

    Disadvantages:
    • Can oversimplify reality
  • What are the advantages and disadvantages of qualitative data?
    Advantages:
    • Provides rich and detailed information
    • Offers unexpected insights into thoughts and behavior

    Disadvantages:
    • Complexity makes analysis difficult
  • What are the advantages and disadvantages of primary data?
    Advantages:
    • Researcher controls the data collection
    • Can be designed to fit study aims

    Disadvantages:
    • Lengthy and expensive process
  • What are the advantages and disadvantages of secondary data?
    Advantages:
    • Simpler and cheaper to access
    • Less time-consuming to collect

    Disadvantages:
    • Data may not fit study needs