Describe the procedure and findings of Loftus and Palmer's (1974) first experiment
- 45 students were asked to watch a video of a car crash
- asked a question ('how fast were the cars going when they . . . each other?) and the verb used in the question was changed for each group
- the verbs used were contacted, bumped, collided, hit, smashed and varied in their degree of 'charge'
- it was found the more charged the verb, the higher the speed estimate