key terms

• what is the cognitive approach

  'cognitive' means 'mental processes' (thoughts, perceptions, attention) affect behaviour
• what is coding


  format in which information in memory is stored
• coding and encoding can be what three things?

  visual, acoustic, semantic
• what does visual mean

  considering the shape or size of something
• what is acoustic


  considering the sound of something semantic
• what is semantic


  considering the meaning of something
• acoustically similar words


  words that sound the same (cat. cab, can)
• acoustically dissimilar words


  words that sound different (cat, pen, cot)
• semantically similar words


  words have similar meaning eg big, huge
• semantically dissimilar words


  words that have different meanings eg round, door
• is information coded semantically or acoustically in LTM?


  semantically
• is information coded semantically or acoustically in STM?

  acoustically
• what is capacity


  the amount of info that can be stored in your memory
• what does LTM mean

  long term memory
• what does STM mean

  short term memory
• is the capacity in LTM limited or limitless


  limitless
• is the capacity in STM limited or limitless

  limited, 5-9 items
• WHAT IS STM (SHORT TERM MEMORY)

  A limited memory store.
• WHAT IS THE LTM (LONG TERM MEMORY)


  A permanent memory store.