open questions

Cards (7)

    • No fixed range of answers; respondents answer freely.
    • Example: Asking participants how they felt or why they became more talkative.
    • Produces qualitative data: rich in depth and detail.
    • Can be challenging to analyze.
  • Responses tend to include greater depth/detail
  • Conclusions drawn may be open to bias
  • Difficult to collate and summarise data