Terms

• Production

  Planning and making the film
• Pre production

  Research and planning
• Post-production

  Editing
• Distribution

  Selling the film to an audience
• How can they distribute films

  Marketing

  Advertising

  Publicity

  Promotions
• Consumption

  How the film is viewed by viewers
• Conglomerates

  Large institutions made up of parent companies

  Known as the parent companies

  Their child companies are known as subsidiaries
• Independents

  Companies that don't have a parent company
• Public service

  Companies who's objectives are public service

  E.g. BBC, Channel 4
• Alternative companies

  Offering something different
• Conglomerates

  Large institutions made up of smaller companies
• Diversification

  Enlarging or varying range of products/target audience
• Cross-Media

  Companies working across different media sectors

  E.g. film,tv
• Oligopoly

  Where a small number of companies dominate the market
• Institutional convergence

  Companies merging together, or taking over smaller ones, to increase their size, power, market share and profit
• Vertical intergration

  A company is involved in more than one level of production, distribution or consumption to maximise profit
• Horizontal integration

  Company expands across different products in the same sector
• What is a synergy

  Mutually beneficial link with another company
• What is digital convergence

  How technology has evolved towards performing similar tasks
• The black box theory

  The idea that we are moving towards a singular device which can deliver all media
• What are the advantages of digital technology

  Lower production costs

  Broader content

  Lower distribution costs

  Easier synergy