types of conformity

• what 3 ways did kelman suggest people conform

  -compliance

  -identification

  -internalisation
• what is compliance

  going along with others in public but privately not changing opinions or behaviour
• what type of change is conformity?

  external
• what is identification

  people publicly change opinions & behaviour to identify with the group
• what type of change is identification

  external
• what is internalisation

  when a person accepts group norms which changes their public & private opinions & behaviour
• what type of change is internalisation

  external & internal