Answers were collected using a 7 point rating scale, (1 = never or almost never true, 7 = always or almost always true).
Examples of items in the BSRI :
-Masc items e.g. aggressive, assertive.
-Fem items e.g. caring, shy.
-Neutral items e.g. adaptable, jealous.
Androgyny (Bem, 1974).
Masculinity & femininity are independent traits.
They aren't inevitable linked to sex.
A person can score high or low on either or bothregardless to their sex.
Bem found that more ppl were androgynous than the extremes.
Evaluation 1 - Quantitative approach
P- Strength of Bem's work is that androgyny is measured quantitatively.
Ev- The personal attribute questionnaire (PAQ) adds another dimension to measure (instrumentality & expressivity).
Ex- Both quantitative & qualitative approaches may be useful for studying gender identity.
Evaluation 2 - Valid and reliable.
P- Strength of BSRI is, at the time, it appeared to be a valid & reliable way of measuring androgyny.
Ev for validity- piloted on 1000 sts - results corresponded w sts own description of their gender identity.
Ev for reliability- a follow-up study produced similar scores when they tested the same sts a month later = test-retest reliability.
Ex- gives us reason to believe the test was both valid & reliable.
Evaluation 2 - Valid and reliable.
Counterpoint.
50 years old - lacks temporal validity as the traits may no longer represent typical male/female traits today - so cannot generalise today.
Evaluation 3 - self awareness
P- Limitation of BSRI is ppl may not have insight into their degree of masculinity, femininity or androgyny.
Ev- Ppl wont fully understand meaning of all the traits, they wont understand how much of that trait they show in their behaviour, not all ppts understand how to apply the rating scale to themselves in the sameway.
Ex- Therefore, BSRI isn't an objective & therefore scientific way of assessinggender identity.