levi strauss

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liv

Cards (4)

what is levi strauss’ theory called? 
the binary oppositions theory
what is a binary opposition? 
two juxtaposing ideologies or symbols that create conflict, drama or meaning
what does levi strauss believe? 
media texts are driven by binary oppositions
what was interesting about what levi strauss studied? 
he studied greek texts and noticed a pattern between greek and modern texts, they both had binary opposition.

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levi strauss

Cards (4)

AQA A-Level Media Studies

Edexcel A-Level Media Studies

1.1 Media Language

AQA A-Level English Language

1. Media Language

1.3 Media Language in Context

2.2 Language in the Media

2.2.3 Digital Media and Language Change

1.2 Analysis of Media Products

Edexcel A-Level English Language

1.1.2 Narrative

1.1.3 Genre

2.2.2 Language and Power in Media

3.1.3 Media Influence

4. Media Audiences

1.1.1 Semiotics

1.2 Media Industries

8.2 Media Consumption

2.3 Online Media

13.2 Media Consumption

1.1 Theoretical Framework