The two wired monkeys varied, the heads were different = a confounding variable.
Could be said the infant monkeys preferred the head on the cloth monkey.
Weakness- generalizing animal studies to human behaviour
Humans differ in important ways to animals – humans governed by conscious decisions.
Schaffer and Emerson (1964) Found infants were not the most attached to the feeder, but too the most responsive who interacted with them most. - Supports comfort rather than food.
Weakness - ethics
long lasting harm as the monkey’s found it difficult to form relationships with peers.
However the knowledge from this study outweighs the consequences – benefits outweigh the costs!
Strength-practical value
helped social workers to understand risk factors in child neglect and abuse
therefore, helped to intervene and prevent it.
it has helped attachment in zoos and breeding programmes in the wild for animals.