Questionnaires

• What are questionnaires?

  Prepared list of questions for responses
• How can questionnaires be answered?

  In writing, over the phone, or online
• What types of questions can be included in questionnaires?

  Open and closed questions
• What type of data do open questions tend to produce?

  Qualitative data
• What is a characteristic of closed questions?

  They have a fixed range of answers
• What are the strengths of using questionnaires?

  • Can gather information from many people
  • Easy to analyze, often using closed questions
• What are the weaknesses of using questionnaires?

  • Social desirability bias
  • Questions may be leading, affecting validity