Conformity

• What are the Positive evaluation point of the explanations of conformity? -Research support for both ISI and NSI
• What are the negative evaluation points for the explanations of conformity? - Oversimplified- both process could be involved

  -Individual Differences

  -People who aren't bothered about being liked will be effected differences
• What are individual variables?

  Personal characteristics that affect the degree to which individuals yield to group pressures