audience engagement and interactivity

Cards (2)

  • The interactive nature of e-media may have helped spread the word
    about The Killing. The Guardian ran a week-by-week episode
    summary while the programme was being broadcast on BBC4. These
    summaries were open for comments, so audience members could
    gather to share theories and ideas about the case and its potential
    resolution.
  • the guardian would publish a blog of audience reaction