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Business A-level
UNIT 3 : Marketing
Income elasticity of demand
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Created by
Nour Abdelrahim
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Cards (17)
What does income elasticity of demand measure?
Responsiveness of demand to
income changes
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How is income elasticity of demand abbreviated?
It is abbreviated as
YED
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What is the formula for income elasticity of demand?
Percentage change in quantity demanded
/ percentage change in income
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If incomes increase by 20% and quantity demanded increases by 40%, what is the YED?
+
2
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What does a YED coefficient between 0 and 1 indicate?
It indicates a
normal good
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What does a YED coefficient higher than 1 indicate?
It indicates a
luxury good
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What does a negative YED coefficient indicate?
It indicates an
inferior good
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What happens to quantity demanded if incomes fall and YED is +3?
Quantity demanded likely falls by
30%
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If a business forecasts a recession, what might it need to do?
Reduce
inventory
and
workforce
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Why is it important to know YED?
To
forecast
demand changes during economic shifts
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How does a positive YED affect business decisions during a recession?
It may lead to
reduced
stock and staff
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What financial actions might a business consider during a downturn?
Securing
loans
or issuing
equity
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What does a YED of -2 indicate?
Negative
correlation
,
inferior good
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What is the significance of estimating YED?
It helps predict
future demand trends
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If a product has a YED of +3 and incomes fall by 10%, what is the expected change in quantity demanded?
It will fall by
30%
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How does understanding YED assist in inventory management?
It informs
stock levels
based on demand
forecasts
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What is the relationship between YED and economic conditions?
YED indicates how demand changes with
income fluctuations
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