Types of conformity

• What is conformity?

  Changing behaviors due to group pressure
• What are the three types of conformity according to Kelman?

  Compliance, Identification, Internalisation
• What is compliance in terms of conformity?

  Superficial agreement to avoid disapproval
• How does identification differ from compliance?

  Identification involves emotional investment
• What is internalisation in conformity?

  Genuine belief in the group's opinions
• How does compliance affect public and private beliefs?

  Change in public behavior, no change in private beliefs
• How does identification affect public and private beliefs?

  Change in both public and private beliefs
• How does internalisation affect public and private beliefs?

  Change in both public and private beliefs long-term
• What are the two explanations for conformity according to Deutsch and Gerard?

  Normative Social Influence, Informational Social Influence
• What is Normative Social Influence (NSI)?

  Conforming to gain approval and avoid disapproval
• What is Informational Social Influence (ISI)?

  Conforming due to uncertainty and seeking guidance
• What evidence supports Informational Social Influence?

  Lucas et al (2006) study on difficult problems
• What evidence supports Normative Social Influence?

  Asch's study showing conformity rates
• What is a limitation of the NSI explanation?

  It fails to account for individual differences
• How do social circumstances affect conformity?

  In-group membership increases conformity rates
• What are the types of conformity and their characteristics?

  • Compliance: Public agreement, private disagreement, short-term change.
  • Identification: Public and private agreement, temporary change while in the group.
  • Internalisation: Public and private agreement, long-term change.
• What are the strengths and limitations of NSI and ISI explanations of conformity?

  Strengths:

  • NSI: Supported by Asch's research.
  • ISI: Supported by Lucas et al's research.

  
  

  Limitations:

  • NSI: Ignores individual differences.
  • ISI: Doesn't account for social circumstances.