Save
Media
sephora CSP
Sephora csp
Save
Share
Learn
Content
Leaderboard
Share
Learn
Created by
Jasmine Hoogendijk
Visit profile
Cards (63)
Who is associated with the study of signs in semiotics?
Ferdinand de Saussure
View source
What is the title of Roland Barthes' work related to narrative?
Barthes’
5
Narrative
Codes
View source
What does Jean Baudrillard's theory focus on?
Simulacra and Simulation
View source
What does the term 'Mytheme' refer to in media studies?
Basic units of
narrative
structure
View source
Who discussed the concept of identity in media studies?
David Gauntlett
View source
What does the Male Gaze theory address?
How women are portrayed in
media
View source
What is Judith Butler known for in media studies?
Gender performativity
View source
What concept does bell hooks explore in her work?
Intersectionality
View source
What is the primary focus of Tzvetan Todorov's narrative theory?
Quest Plots
View source
What theory suggests media can influence audience behavior directly?
Hypodermic Needle Theory
View source
What does the Two-Step Flow Theory propose?
Media
influences
opinion leaders
first
View source
What is Cultivation Theory concerned with?
Long-term
effects of media exposure
View source
What does Stuart Hall's Reception Theory focus on?
How audiences interpret
media messages
View source
What is the purpose of the 15% Pledge by Sephora?
Increase
Black-owned
brands in stores
View source
What does the term 'constructed identity' refer to in media studies?
How media shapes
perceptions of self
View source
What did David Gauntlett suggest about media texts?
They reflect changing
societal attitudes
View source
How does Sephora's advertisement address racial bias?
By promoting positive
Black
beauty
representations
View source
What does the term 'double consciousness' describe?
Internal conflict
of marginalized identities
View source
How does Sephora's advertisement connect to community?
By showcasing familiar
cultural spaces
View source
What is the significance of the beauty parlour in Sephora's advertisement?
It symbolizes community and
cultural identity
View source
What does Judith Butler's concept of gender performativity imply?
Gender is a
social construct
performed
View source
How does the Sephora advertisement challenge traditional gender roles?
By celebrating
diverse gender expressions
View source
What is the AIDA principle in marketing?
Attention
,
Interest
,
Desire
, Action
View source
How does the advertisement position the audience towards Sephora?
By appealing to their
values
and
identity
View source
What does the term 'virtue-signalling' refer to in marketing?
Superficial support for
social issues
View source
What is the impact of social media on social movements?
It
amplifies
messages and
mobilizes
support
View source
How did the Black Lives Matter movement utilize social media?
To share messages
globally
and mobilize support
View source
What does the term 'moral panic' refer to in media studies?
Public fear over
perceived
societal threats
View source
How does the Sephora advertisement reflect societal changes?
By promoting
diversity
and inclusion in beauty
View source
What is the significance of the call to action in Sephora's advertisement?
Encourages support for
Black beauty representation
View source
How does the advertisement challenge stereotypes in beauty?
By showcasing
diverse
beauty representations
View source
What does the term 'racial profiling' mean in retail contexts?
Judging
customers
based on race
View source
How does Sephora's advertisement address the issue of racial bias?
By highlighting positive
Black
beauty
contributions
View source
What is the role of representation in media according to Gauntlett?
It helps construct
self-identity
and values
View source
How does the Sephora advertisement reflect the influence of Black culture?
By celebrating its contributions to
beauty trends
View source
What does the term 'social construct' imply about race?
Race is shaped by
societal
beliefs, not
biology
View source
How does the Sephora advertisement position itself in relation to social movements?
As an advocate for
diversity
and
inclusion
View source
What does the term 'intersectionality' refer to in media studies?
How different
identities
intersect and affect
experiences
View source
How does the Sephora advertisement challenge traditional beauty standards?
By promoting
diverse
representations of beauty
View source
What is the significance of the diverse cast in Sephora's advertisement?
It reflects a range of
beauty experiences
View source
See all 63 cards
See similar decks
AQA A-Level Media Studies
1222 cards
Edexcel A-Level Media Studies
1371 cards
4. Media Audiences
AQA A-Level Media Studies
160 cards
3.1.3 Media Influence
AP French Language and Culture > Unit 3: Influences of Beauty and Art > 3.1 Definitions of Beauty
58 cards
2.3 Online Media
Edexcel A-Level Media Studies > Component 2: Media Forms and Products in Depth
154 cards
13.2 Media Consumption
Edexcel GCSE German > Thematic Context 13: Communication and Media
12 cards
1.1 Media Language
Edexcel A-Level Media Studies > Component 1: Media Products, Industries and Audiences
177 cards
1.2 Media Industries
Edexcel A-Level Media Studies > Component 1: Media Products, Industries and Audiences
129 cards
8.2 Media Consumption
Edexcel GCSE German > Thematic Context 8: Communication and Media
71 cards
1.3 Media Language in Context
AQA A-Level Media Studies > 1. Media Language
44 cards
3.2 Analysis of Media Industries
AQA A-Level Media Studies > 3. Media Industries
94 cards
1.3 Music for Media
AQA A-Level Music > 1. Appraising Music
37 cards
2.3.2 Social Media Influence
AP French Language and Culture > Unit 2: The Influence of Language and Culture on Identity > 2.3 Media and Popular Culture
27 cards
5.11 Changing Media
AP United States Government and Politics > Unit 5: Political Participation
64 cards
3.2 Modern Art and Media
AP Japanese Language and Culture > Unit 3: Influences of Beauty and Art
26 cards
2. Media Representation
AQA A-Level Media Studies
100 cards
5. Technology and Social Media
GCSE French > Theme 3: Communication and the World Around Us
81 cards
1.2.1 Social media and mobile technology
Edexcel GCSE Spanish > Theme 1: Identity and culture > 1.2 Technology in everyday life
66 cards
2.4 Media and Technology
Edexcel GCSE French > 2. Thematic Contexts
48 cards
1.1.2 Narrative
Edexcel A-Level Media Studies > Component 1: Media Products, Industries and Audiences > 1.1 Media Language
62 cards
1.1.3 Genre
Edexcel A-Level Media Studies > Component 1: Media Products, Industries and Audiences > 1.1 Media Language
32 cards