factors effecting prejudice

• What is one main factor affecting prejudice?

  Personality types
• What is the main personality type associated with prejudice?

  Authoritarian personality
• What characteristics do people with an authoritarian personality possess?

  Rigid thinking and intolerance to change
• How do authoritarian personalities view minority groups?

  They see them as inferior
• What attitudes do authoritarian personalities typically hold?

  Conventional attitudes and conformity to norms
• How do authoritarian personalities behave towards authority figures?

  They are submissive and obedient
• Who conducted the study on authoritarian personality?

  Adorno et al.
• In what year was the study on authoritarian personality conducted?

  1950
• What method did Adorno et al. use in their study?

  Interviews and personality questionnaires
• What topics were covered in the personality questionnaires used in the study?

  Antisemitism, ethnocentrism, conservatism, and fascism
• What scale was used in the study to measure authoritarian personality traits?

  The F scale
• What element impacts prejudice and personality?

  Culture
• How can culture influence prejudice?

  By having social norms that legitimize prejudice
• Why is it difficult to establish if one culture is more prejudiced than another?

  Because comparisons between cultures are complex
• What are the two types of cultures mentioned?

  Individualistic and collectivist cultures
• What do individualistic cultures emphasize?

  The importance of the individual
• What type of prejudice might individualistic cultures encourage?

  Interpersonal prejudice
• What do collectivist cultures emphasize?

  The importance of the group
• What type of prejudice might collectivist cultures encourage?

  Inner group prejudice
• What do cross-cultural comparisons reveal about prejudice?

  They do not support one culture being more prejudiced
• Why are cross-cultural comparisons difficult to measure?

  Because they are complex and hard to define