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PE paper 2
Socio-cultural influences
Commercialisation in sport
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Created by
Mabli Collyer
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Cards (77)
What is commercialism in sport primarily about?
Making a
profit
from sport
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What are the three main groups involved in
commercialism
in sport?
Sport
Media
Sponsors
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How does sport benefit from
commercialism?
Increased
revenue
helps improve
participation
and performance
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Why is funding crucial for sports in a competitive environment?
It helps engage
participants
and
spectators
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How does the media benefit from the commercialisation of sport?
High
profile
sports stories attract audiences
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What role does the media play in relation to sport?
It keeps sport in the
public eye
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How do sponsors benefit from the commercialisation of sport?
Funding
is essential for sport's growth
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What do sponsors gain in return for their funding in sport?
High profile
coverage
for their
companies
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What is the golden triangle in sport commercialism?
Interconnection
between sport,
media
, and
sponsorship
Each group benefits from the others
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What is a negative aspect of commercialism in sport?
It can destroy
community-based
links
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How has the commercialisation of elite football in the UK been perceived?
It has
changed
the
game
for the
worse
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What are the types of media mentioned?
Television
, radio,
press
,
films
,
internet
, social media
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What are the different types of television media?
Local, national,
freeview
, subscription, interactive
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What types of radio media are there?
Local, national,
analogue
,
digital
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What types of newspapers are mentioned?
Local, national,
daily
,
weekly
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What categories are included in the press media?
Newspapers
and
magazines
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What types of magazines are mentioned?
General
and
specialist
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What types of books are mentioned?
Technical
,
biographies
, novels
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What are the different formats for films mentioned?
Cinema
,
television
,
DVD
,
online
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What types of internet media are mentioned?
Websites
, blogs,
video channels
,
live streaming
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What types of social media are mentioned?
Facebook
,
Twitter
,
Instagram
,
Snapchat
,
Flickr
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How do the types of media differ in terms of accessibility?
Television
can be free or subscription-based
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What is the difference between public and commercial radio?
Public radio is funded by the
government
, commercial is not
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If someone wants to watch a film online, which media type would they use?
Internet
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What is the role of blogs in internet media?
They provide personal or professional
commentary
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How do social media platforms differ from traditional media?
Social media allows for
user interaction
and content creation
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Which media type would you use to listen to music on the go?
Radio
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What is the significance of on-demand services in television media?
They allow viewers to watch content at their
convenience
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What is a characteristic of subscription television?
Requires payment
for access
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What is the difference between analogue and digital radio?
Analogue uses continuous
signals
, digital uses discrete signals
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How do interactive television services enhance viewer experience?
They allow viewers to engage with content
actively
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What is one positive influence of the media on sports?
Raise
awareness
of sport
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How does the media promote healthy lifestyles?
By promoting healthy
active lifestyles
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What positive values does the media showcase in sports?
Sport's
positive
values
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What type of role models does the media present?
Positive
and inspiring role models
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How does the media motivate people regarding sports?
By
motivating
people to take
part
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What standards does the media set for performance?
High
standards for
performance
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What does the media publicise?
A variety of
sports
and
activities
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How does the media influence the fashion of sports?
By making certain sports more
fashionable
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What new audience does the media introduce to sports?
New
supporters
to sport
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