P&P used a sample of 24 psychology students, which is an issue for two reasons.
Firstly, the psychology students may have encountered the MSM of memory previously ad therefore may have demonstrated demand characteristics by changing their behaviour to assist the experimenter.
Secondly, the memory of psychology students may be different from that of other people, especially if they had previously studied strategies for memory improvement.
As a result we are unable to generalise the results of this study to non-psychology students.