Question 1

• Q1 is always worth 15 marks and asks you to EXPLORE HOW THE TEXT USES THE FOLLOWING ELEMENTS OF MEDIA LANGUAGE TO CREATE MEANING

  The options you may be asked about are:

  -Images

  -Language

  -Layout

  -Mise-en-scene

  -Character

  -Narrative

  -Intertextuality

  -Typography

  -Brand Identity

  You will be asked about 2-3 of these and depending on how many are going to be how many marks each are worth (e.g if you are asked about 3 each will be 5 marks but if you are asked about 2, one will be worth 10 marks and the other 5). The total marks will ALWAYS be 15 though
• To answer this question, you should use the PEAL structure. Repeat this TWICE in one paragraph for 5 marks.

  (So, if you have 3 elements you are asked about, you would do PEAL twice for one element, e.g., images, then repeat with PEAL twice again for your next element, such as narrative.)
• PEAL STRUCTURE:

  Point - State how the element asked about creates meaning. (E.G. The text uses imagery to show an audience ___)

  Evidence- Give an example in detail (E.G For example in the main image there are colours like ___ that make it ___)

  Analysis - Give the connotations of the example you have stated (E.G The choice of this suggests that ___)

  Link - Now link to audience or an alternative idea (E.G This would be used by ___ to appeal to their audience who ___)
• KEY VOCAB FOR THIS Q: Audience, Denotation, Connotation, Signifies, Context, Intertextuality, Symbolises, Communicates