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paper 1
social influence
minority influence and social change
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Cards (30)
What is the focus of the social influence unit?
Authority figures
and
majority groups' impact
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What is the new perspective discussed in the video?
Minorities
influencing
larger groups and societies
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What features does the psych boost app offer?
Flashcards, quizzes,
key term
tester
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What is minority influence defined as?
Majority
members converting to minority views
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What are the three factors that enhance minority influence?
Consistency
,
commitment
, and
flexibility
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What does consistency mean in minority influence?
Repeating the same
message
over time
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What is dionic consistency?
Repeating the
same
message over time
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What is synchronic consistency?
All members share the
same
clear message
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How do government ministers demonstrate synchronic consistency?
By following the
party line
publicly
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Why is commitment important for minority influence?
It shows willingness to suffer for
beliefs
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What does the augmentation principle suggest?
Strong actions indicate strong
internal motivation
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How does flexibility contribute to minority influence?
It shows
reasonableness
and openness to arguments
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How can green campaigners demonstrate flexibility?
By adjusting their demands for
electric cars
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What is the snowball effect in minority influence?
Minority influence grows rapidly
over time
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What did Moschi's study find about consistent minorities?
They were more convincing than
inconsistent
ones
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What was the outcome of Moschi's study?
68%
did not conform to the
consistent minority
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What did Neo's study demonstrate about flexibility?
Flexible
minorities were more persuasive
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What are the limitations of lab studies on minority influence?
Poor
ecological validity
and
mundane realism
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What is the role of governments in social change?
They create and enforce
laws
to influence society
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What is normative social influence?
Conformity
to avoid social rejection
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How can minority groups use informational social influence?
By providing new information to the
majority
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What is social crypto amnesia?
Forgetting the
minority's
role in new norms
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How do extreme actions by minorities affect their message?
They can lead to
mainstream
acceptance over time
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What is the significance of the Civil Rights Movement in minority influence?
It showed
commitment
and
consistency
in protests
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How did LGBTQ+ activists demonstrate flexibility?
By advocating for
civil partnerships
first
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What practical applications arise from understanding minority influence?
Encouraging
positive social change
in
health
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What is a criticism of social change research?
It often lacks
controlled
experimental
conditions
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Who supported the channel on Patreon?
Ay Taylor
at the
developer
level
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What resources are available for patrons?
Exclusive
exam question
tutorial videos
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What is the main goal of the psych boost video series?
To help students prepare for
exams
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