AO3 - Coding

• What type of experiment was conducted by Baddesley?

  Laboratory experiment
• Why may Baddesley's experiment not test long term memory?

  It used artificial stimuli
• What does short term memory not exclusively rely on?

  Acoustic coding
• What did Brandimonte et al. find about participants using visual coding?

  They used it when given a visual task
• What was prevented during the retention interval in Brandimonte et al.'s study?

  Verbal rehearsal
• What does long term memory not exclusively rely on?

  Semantic coding
• What did Frost (1972) show about long term recall?

  It relates to visual and semantic categories
• What did Nelson and Rothbart find evidence of in long term memory?

  Acoustic coding
• What are the implications of Baddesley and Brandimonte et al.'s findings on memory coding?

  • Short term memory may involve more than acoustic coding.
  • Long term memory may involve visual and acoustic coding.
  • Memory tasks can influence the type of coding used.