Ethical Guidelines

• Acronym to remember the Ethical Guidelines

  DC COW PAD
• Deception

  Participants should not be given false information
• Confidentiality

  Don't reveal information or data which makes it possible for individual participants to be identified

  Keep data safe
• Consent ( full informed )

  Participants are made aware of the full aims of research , as well as the nature of the procedure and agree to it
• Observe in Public Place

  Only observe participants covertly in a place they would expect to be observed in
• Withdraw ( right to.. )

  Participants should be told that they can withdraw their data at the start of the study and reminded again in debrief
• Protection from harm

  Participants should exit the study in the same psychological state that they entered with minimal stress
• Advice and Debrief ( go together )

  At the end of the study , all participants should be told the aims of the study , the condition they took part in and answer any questions