What are Marketing Objectives?

• What are Marketing Objectives?:

  • Marketing objectives is the use of data to target research and renact succesful decisions
• What are Marketing Objectives?:

  • Marketing objectives are likely to be informed by research and potentially constrained by budgets.
• Marketing objectives may focus on:

  • Sales volume and value
  • Market size
  • Market and sales growth
  • Market share
  • Brand loyalty