phrase used to describe those born in the digital era, who have grown up with increasing access to new media
New media neophiliacs vs cultural pessimists
Curran and seaton
neophiliacs- people who are positive about the benefits of new media
cultural pessimists - people who are critical of new media - argue e.g development of internet has led to us living in an increased state of surveillance
New media global village
McLuhan
describe how electronic media collapses space and time barriers in human communication
national barriers are collapsed
New media new media is bottom up
Keen
for neophiliacs, the new media is democratic and bottom up as it is the public who are in control of it
New media new media reinforcing capitalism
Cromford and Robbins
new media gathers information on peoples preferences and opinions and so the algorithm targets people with goods and services and this has aided consumerism and the spread of capitalism
