Intrapreneurship

• What is intrapreneurship?

  Intrapreneurship is when employees act like entrepreneurs within a company, developing new ideas or products
• What are the advantages of intrapreneurship?

  • Employees feel empowered, increasing job satisfaction
  • Fosters a culture of innovation
  • Develops, attracts and retains talent
• What are the disadvantages of intrapreneurship?

  • Could be resistance from employees confortable with existing processes
  • Employees may not be motivated if they don't have a share in the profits
  • Inexperienced or unskilled employees may not be suitable to intrapreneurship
• Why does intrapreneurship improve innovation?

  Improves innovation by utilising employee's ideas to drive creativity
• When is intrapreneurship most suitable?

  • Creative industries
  • Large corporations (e.g. Google's 20% time)
• What is an example of a business that successfully used intrapreneurship?

  Google's 20% time led to Gmail
• When is intrapreneurship not suitable?

  Highly structured businesses with strict processes (e.g. traditional manufacturing)
• What topics does intrapreneurship link to?

  • Organisational culture
  • Leadership styles (e.g. democratic, laissez-faire)
  • New product development