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Paper 1: Cognition and Behaviour
Research Methods
Types of data
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Created by
Oskar Rejman
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Cards (12)
What type of data does quantitative data represent?
Quantities
(numbers)
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How can quantitative data involve words?
It can include data about
thoughts
and
feelings
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What is a strength of quantitative data?
It can be easy to
analyze
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How can quantitative data be visually represented?
Through
averages
,
graphs
, and charts
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What is a weakness of quantitative data?
It
lacks
depth
and
detail
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Why doesn't quantitative data reflect real-world complexity?
It provides little information about
thoughts
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What type of data does qualitative data represent?
Words
or pictures
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How can qualitative data be quantified?
By counting specific words mentioned
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What is a strength of qualitative data?
It provides more depth and detail
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How does qualitative data increase validity?
Participants express their thoughts freely
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What is a weakness of qualitative data?
It is more difficult to analyze
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Why might conclusions from qualitative data be problematic?
They may be based on the researcher's opinion
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